Film Trailer Questionnaire Results
Media Prep by Nikharaa
https://www.scribd.com/doc/278373966/Media-Prep?secret_password=CgNPnxXxSdGptdS821UK
Another piece of audience feedback I did was a questionnaire for my pitch,the results are listed below.I made the questionnaire short and straight to the point which enables my target audience to fill out my questionnaire quickly.
Useful feedback was from my media studies teacher,it was good to hear feedback about what I did well and the improvements I can make.
Below are three questionnaires,I made it visual and easy to do by asking one question and getting the audience to decide which logo they liked the best from a series of logo designs.
https://www.surveymonkey.co.uk/r/L5GXBML
https://www.surveymonkey.co.uk/r/VLYYBVJ
I asked did three interviews with members of my target audience to see what they thought about my products.This was a useful and quick method to do as it enabled my interviewees to remain anonymous and speak about my print products.
https://soundcloud.com/nikhara-korpal/myrecording
https://soundcloud.com/nikhara-korpal/audience-feedback-3
I was also able to ask my target audience about my print products through social media such as Whatsapp,Snapchat and Facebook messenger.I was able to send the same message directly to people in my target audience this was beneficial as they gave me honest and detailed feedback.
Significance of audience feedback
- Make promotional campaign appealing to the target audience
- The audience can say what they like and dislike (give feedback)
- Helps to fill a gap in the market
- Helps to focus on particular aspects which are attractive to the audience
- If the majority of the target audience disapprove of certain elements, they should be taken out
- If reoccurring recommendations are made by the audience, they should be incorporated
- The audience determines whether it will be successful or not
What sort of positive feedback did you receive?
The positive feedback enabled me to see what the audience liked the most about my print products and what stood out to them.For example I added a vignette on my print products to make them look more mysterious and fit in with the action thriller genre.I have used a silhouette of the main antagonist with a thick white border round the edge to make him stand out.Luckily,the audience picked up that my products link together advertising the same film.
What sort of negative feedback did you receive?
The feedback has mainly been constructive criticism on the aspects I need to improve on to make them look even better.They were mainly to do with adding more colour as only one colour is used throughout the print products and also of the image of the two female characters weren't very clear as they were covered by the tree branches.With the trailer I had negative feedback about the soundtrack and audio,which is something I will improve by re-filming certain areas.
What would you change if you could do the project again now you have this feedback?
If I was to do this project again I would add more reviews and quotes to my print products and trailer.To help advertise the product as maybe more encouraged by positive ratings from film critiqus.
